Cover of The Slight Edge

Over the past two weeks I’ve twice offered to connect people to individuals they could have benefitted from knowing. And who could have benefitted from knowing them. But, alas, it didn’t happen.

Let me explain why.

In both cases I offered to facilitate an introduction. I next reached out to the person with whom I was connecting them via email or Facebook message to ask permission to make the introduction. But, get this: before I had time to send the email requesting permission, the other people’s agent / hired gun marketer forged ahead and contacted my friend. And not in a gentle way. More like the proverbial bull in a china shop.

Needless to say, this didn’t go over well. Or, as the Germans say, didn’t go down well. The pushy, demanding emails were ignored and both individuals have, mostly likely, indefinitely burned bridges. Continue reading →